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Home Pros Marketing Made Simple


Episode 28: The 2 Things That Have the Biggest Impact on SEO (Plus 9 Tips to Continuously Attract Ideal Clients)

Building your SEO (search engine optimization) might be one of the most important things you do as you build your business. Why? Because it’s how you get found online… and your clients can’t hire you if they can’t find you. 

Also? People actively searching for professional organizers are the most motivated leads in the buyer journey because they’ve already decided they need your services. You have to make sure they find YOU. 

In this episode, Shanna outlines the two things that have the biggest impact on SEO (and where you should spend your time). She also highlights 9 tips to continuously attract your ideal clients. 

Resources discussed in this episode:

  • Ubersuggest, Google Keyword Planner, SEMrush
  • Become a Pro Member of Organized to get instant access to the exclusive Member Masterclass that fleshes out specifically how to find the best keywords for your business and what to do with them

Up Next...

Small business growth expert and pro organizer fan girl Shanna Goodman will share practical and applicable steps to attracting a steady stream of clients.

Topics include: how to do a digital audit and make sure your online presence is working *for* you, how to make an annual promo calendar so you’re not always scrambling for social media content, top social media tips to get noticed locally, and the best free marketing tools to attract new clients.

Shanna Goodman has been helping small businesses grow in meaningful ways for more than 16 years. Raised by entrepreneurs, she is a voracious reader and writer, regularly contributing to Business Insider, Forbes, Fit Small Business, Create & Cultivate, and Working Mother.