Home Pros

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Home Pros Marketing Made Simple


Episode 15: The Evolution of an Interior Design Studio with Amanda Purdom

In 2009 Amanda Purdom started AsterHouse Design with a business partner, growing and expanding the design agency from initial commercial projects into large-scale, high-end full-service home design. This episode shares specifics on how they secured their first clients, what worked right away, and what had to be fine-tuned over the years to scale their business from 2 people to a profitable team of 13.

Resources discussed:

  • Organized for accessing hundreds of grab & go graphics and customizable templates for professional organizers

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Small business growth expert, Shanna Goodman, will share practical and applicable steps on the mindset and mechanics of pursuing purpose in your small business. 

Topics include: uncovering your purpose and how to continuously anchor yourself to it, how to overcome procrastination, and even nitty gritty details like how to position yourself online so that you’re found by your ideal clients. 

Shanna Goodman has been helping small businesses grow in meaningful ways for more than 16 years. 

Raised by entrepreneurs, she is a voracious reader and writer, regularly contributing to Business Insider, Forbes, Fit Small Business, Create & Cultivate, and Working Mother.