Home Pros Marketing Made Simple

In this episode, Kadie Smith and Shanna geek out over all things Enneagram and how to tailor your client communication- even your sales pitch- using this awesome tool.

In this episode, Shanna shares her decision to pivot her focus- and business- on doing more of what she loves.

Google My Business is the single most important thing to manage and regularly update when it comes to ensuring your service-based business is found locally. Listen for simple tips to claim and manage your free Google My Business account.

In this episode, small business owner Amanda Purdom shares specifics on how she secured her first clients, what worked right away, and what had to be fine-tuned over the years to scale her business from 2 people to a profitable team of 13.

The pandemic and popular culture have fueled demand for professional organization. Pro organizing veteran and coach, BarbieJo Hatch, tells us how she created a flourishing business and how you can, too.

The simplest and most effective ways to attract clients for your professional organizing business might surprise you.

A blog is one of the most simple and cost-effective ways to promote your small business. If done correctly, blogs will drive traffic to your site, establish you as an authority in your profession, and increase your sales.

You can’t scale a business that isn’t profitable. Small business financial literacy coach and profit strategist Jamie Trull shares how to get financially fit in this episode.

Business travel doesn’t have to be a drag. In this episode, Shanna shares some simple tips to reduce stress and build in more things that you enjoy.

Spiritual life coach, Mary Houlihan joins On Track to share her journey feeling unfulfilled in her sales career, grappling with what making a difference means, and then stumbling upon an entirely new and unexpected career.

In this episode, Molly Mahar shares her journey helping women reclaim intimate, honest, and joyful relationships, all while rethinking what’s possible in life.

Adam Auriemma joins On Track with Shanna Goodman to discuss his journey of channeling his love of media and ability to write and edit into service-based journalism.