attract your ideal clients and build a business you love
There are only two ways to get clients and in this book, I’ll show you how – with all the gritty details of identifying your clients, writing messaging, and more.
Includes…
- SEO & Social Media Strategies
- Digital Worksheets
- Word-for-Word Scripts
Forget trying to be everything to everyone and trying to be seen everywhere to attract clients.
There are only two ways to get clients–
- Be found when people are looking for services you provide and,
- Make customers think of you when they’re not (looking for your services).
That’s all you need to know to create unbeatable focus and clarity to build and grow the business of your dreams.
Whether you long to escape your 9 to 5, scale your business into a multi-million dollar operation, or just live more and work less, Pro Organizer Marketing Made Simple will help you get there.
Pro Organizer Marketing Made Simple is the definitive resource for professional organizers on how to strategically brand and market your organizing business. Whether you are thinking about starting your organizing business or seasoned in the industry, Goodman's book meets you where you are at and addresses the biggest hurdles organizers face with tangible and actionable steps.
I loved Shanna’s book, Pro Marketing Organizer Made Simple because it was exactly like having a conversation with Shanna. She simplifies and clarifies. She asks all the right questions because the answers are in you, whether you know it or not. Once she teases the answers out of you, she explains why the answers are so important. From there the plan begins to form. It feels like magic, but it is a result of her experience combined with a brilliant way of communicating. I highly recommend this book. It’s the BEST place to start if you are looking to grow, regardless of where you are in your business.
This step-by-step guide will guide you to
building the business of your dreams
- How to assess your big picture vision as well as how to map out – and execute– all the nitty-gritty details
- How to identify exactly what kind of work you want to do and who you want to do it for (creating your ideal services for your ideal clients)
- How to write clear, concise messaging that will speak directly to your dream clients
- How to make the most of social media marketing with specific strategies and tactics you can implement today
- How to position your business on Google so your local clients can find you (with specific tactics, search engine optimization strategies, and exact keywords to implement)
- How to make adaptability a key strength of yours to keep going when the going gets tough
Available in paperback and on Kindle.
On the surface, this is a book about building a successful organizing business…
… But here’s what it’s really about:
- Identifying the impact you want to make in the world
- Defining what success looks like for YOU and then turning goals into action plans
- Becoming adaptable so you can outlast tough times when the world -- and your business in it -- changes
- Building wealth as a small business owner and respected member of your community
- Changing your mindset once and for all on what's possible
Available in paperback or on Kindle.
Included with each copy:
- Worksheets such as a one-page vision plan and a daily planner
- Word-for-word scripts on how to pitch yourself for local and national media, how to ask for reviews and testimonials, plus how to have hard conversations like enforcing a service agreement and following up on unpaid invoices
- Mindset mantras for a regular infusion of inspiration
Shanna demystifies marketing in a fun, easy-to-understand, and relevant manner. An important book for anyone seeking greater purpose and clear action steps to build a business they love.
Shanna’s passion for helping small business owners is evident. She is a clear and inspiring teacher on all things digital marketing for small business.
Shanna’s expertise and ability to break down complex systems to help you get what you want faster will blow you away! Shanna cares about her clients. I recommend her with enthusiasm and excitement.
Pro Organizing Marketing Made Simple provides marketing strategies to help organizing experts highlight and share their expertise in a manner that creates business growth. Shanna's understanding of the industry and the market makes this a go-to resource for any professional organizer.
An impressive background and expertise in digital marketing, coupled with nearly two decades of hands-on business development experience, makes Shanna Goodman the perfect author for this book. Pro Organizer Marketing Made Simple – is smart, refreshing, and relevant. Shanna teaches small business owners in the professional organizing industry how to prioritize marketing strategies for a truly sustainable business.
Available in paperback and on Kindle.
About the Author
Host of the popular podcast Home Pros Marketing Made Simple, author Shanna Goodman has helped thousands of small business owners build businesses that give them life.
Now Available
Pro Organizer Marketing Made Simple OnTrack Planner
Designed as a workbook companion to the book Pro Organizer Marketing Made Simple, the OnTrack Planner will help you build a business you love.
Includes:
- OnTrack Wheel concept and instructions
- Your specific OnTrack Plan Worksheet
- Daily OnTrack Plan Worksheets for 63 business days (equal to 3 months or 1 quarter)
- Daily OnTrack Review Worksheets for 63 business days (equal to 3 months or 1 quarter)
- Quarterly OnTrack Plan Worksheet
- Quarterly OnTrack Review Worksheet
- Notes pages to reflect and plan your next steps
